Racing toward safety: The U.S. journey to safer roads through innovation and collaboration

Willem Groenewald is the FIA's Secretary General for Automobile Mobility and Sustainability, having been the CEO of the Automobile Association of South Africa from 2019 to 2024. Before joining the AASA, Willem worked for several large, listed companies in South Africa as, among others, the CEO of Times Media Entertainment, the CFO of the Hirt and Carter Group, the COO of AVUSA Supply Chain, as well as the owner and founder of Previse Business Solutions Pty (Ltd).